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Mel Does Fitness Website Design, Business Card, Logo and Facebook Cover

Melissa was a newly certified personal trainer, who wanted to quit corporate America and follow her dreams – So of course she'd need an awesome website to introduce herself to the health and fitness world.

Mel has a bubbly and welcoming personality, which is more than perfect for a personal trainer so I felt she needed a fitting logo and website design. We decided on bold, in-your-face approach, but also still very feminine - however, we didn't want to scare men off COMPLETELY with an insane array of pink. In creating her logo, I chose to take the line of the letter "F" to look like a weighted barbell, and an accented grey color.